| Click here for PRICES on Our Popular Home Additions | Best in Class: The Survey Says!By Nick Bajzek, Products Editor
November 1, 2007
Custom Builder
Therma-Tru - Named Best Entry Door |
The 2007 Best in Class survey for custom Builder put the microscope on brand awareness, use and preference of the products from top building industry manufacturers. Those products named Best in Class rated highest in preference these categories. Our respondents were plucked at random from the magazine's readership and completed our survey between Aug. 22 and Sept. 17. The competition among manufacturers is fiercer and the products are getting smarter, greener and cheaper, resulting in tighter margins. Take a look at the middle of each product category to see how close the brands are nipping at each other's heels. 
Trex - Named Best Decking product.
Overhead Door - Ranked highest in awareness, use and preference for garages.
James Hardie - Ranked best in use and preference among siding manufacturers. |
A total 381 custom builders and designers completed the e-mail survey. The respondents identified the products they evaluate, recommend, specify, approve or purchase for use in the homes they build or design. To minimize respondent fatigue (and to make it easier on our research department) each survey participant was asked brand questions for no more than six products for which he or she has purchased. Following are the results of 2007's Best In Class survey. | | | Aware | Used (Past 18 mos.) | Prefer | | Brick & Stone | Total (Base) | 119 | 108 | 108 | | | Owens Corning | 79% | 51% | 37% | | | Eldorado Stone | 57% | 31% | 16% | | | Boral Bricks | 42% | 22% | 12% | | | Hanson Bricks | 24% | 12% | 5% | | Decking | Total (Base) | 114 | 112 | 112 | | | Trex | 79% | 61% | 40% | | | Georgia-Pacific | 53% | 18% | 8% | | | CertainTeed | 46% | 12% | 9% | | | Weyerhaeuser | 46% | 11% | 4% | | | TimberTech | 30% | 11% | 7% | | Entry Doors | Total (Base) | 150 | 147 | 147 | | | Jeld-Wen | 82% | 33% | 14% | | | Pella | 79% | 24% | 9% | | | Therma-Tru | 79% | 56% | 39% | | | Marvin | 75% | 20% | 6% | | | Peachtree | 71% | 10% | 3% | | | Simpson | 47% | 10% | 6% | | Garage Doors | Total (Base) | 128 | 125 | 125 | | | Overhead Door | 77% | 50% | 39% | | | Wayne-Dalton | 63% | 32% | 17% | | | Clopay | 59% | 22% | 16% | | | Jeld-Wen | 50% | 10% | 4% | | | Amaar | 17% | 10% | 9% | | Housewrap | Total (Base) | 134 | 134 | 134 | | | Tyvek | 96% | 77% | 69% | | | Typar | 57% | 22% | 6% | | | Owens Corning | 52% | 11% | 5% | | Insulation | Total (Base) | 117 | 115 | 115 | | | Owens Corning | 94% | 72% | 48% | | | CertainTeed | 66% | 33% | 10% | | | Dow Styrofoam | 65% | 30% | 3% | | | Johns Manville | 61% | 25% | 6% | | Interior Doors | Total (Base) | 138 | 133 | 133 | | | Masonite | 83% | 56% | 34% | | | Jeld-Wen | 81% | 44% | 26% | | | Pella | 57% | 20% | 10% | | | Peachtree | 52% | 13% | 6% | | Exterior Molding | Total (Base) | 122 | 117 | 117 | | | James Hardie | 70% | 47% | 24% | | | Azek Trimboards | 66% | 38% | 21% | | | Fypon | 66% | 37% | 15% | | | Georgia-Pacific | 57% | 20% | 5% | | | CertainTeed | 56% | 20% | 6% | | Interior Molding | Total (Base) | 145 | 131 | 131 | | | Georgia Pacific | 52% | 27% | 16% | | | Fypon | 52% | 28% | 9% | | | Azek Trimboards | 48% | 27% | 7% | | | CertainTeed | 43% | 20% | 8% | | | James Hardie | 39% | 22% | 4% | | Roofing | Total (Base) | 130 | 128 | 128 | | | CertainTeed | 79% | 44% | 18% | | | GAF | 76% | 38% | 16% | | | Owens Corning | 72% | 34% | 13% | | | Georgia-Pacific | 65% | 15% | 5% | | | Timberline | 59% | 23% | 7% | | | Johns Manville | 57% | 8% | 0% | | | Elk | 55% | 26% | 19% | | Siding | Total (Base) | 134 | 133 | 133 | | | CertainTeed | 78% | 36% | 12% | | | James Hardie | 74% | 51% | 38% | | | Georgia-Pacific | 67% | 21% | 6% | | | Alcoa | 66% | 16% | 5% | | Windows | Total (Base) | 157 | 157 | 157 | | | Andersen | 94% | 50% | 22% | | | Pella | 92% | 36% | 15% | | | Marvin | 83% | 27% | 13% | | | Jeld-Wen | 83% | 29% | 6% |
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